We would like to take this opportunity to say Thank You for considering White's Racing Motorsports, as a source for marketing and advertising your company's product line in one of the fastest growing advertising forums in the country.
We believe you will find White's Racing program to be one that is of the highest in professionalism and very well respected in the motorsports industry.
Through the marketing tools our program will provide what we feel your marketing goals and needs will be fulfilled to your satisfaction.
You can be confident White's racing Motorsports will put forth its best effort to utilize all means available to achieve visibility for your company.
Imagine a billboard with your company's name on it. One that is bright, colorful, and eyecatching
Now imagine an audience so enthralled with that billboard that they observe it intently, hour after hour. Not just passively watching; but feeling a personal involvement with it.
Finally, imagine that billboard thundering past your audience, providing pure excitement while putting your company's name on everyone's lips.That's the magic of auto racing as a selling tool. No other spectator sport provides a total marketing venue that helps build brand awareness and brand loyalty.
RACING FANS PREFER SPONSOR BRANDS
LOYALTY AMONG FANS
A recent article in Business Week cites a survey of racing fans that shows just how closely auto racing enthusiast identify with their sport. When asked, 73% of fans surveyed said they "Almost Always" or "Frequently" choose racing sponsor brands over competing brands simply because of their racing involvement.
Racing fans are strong in their feelings. In an on track survey, 86% of race attendees said that sponsorship is a consideration when they make their purchases. Racing fans believe in their sport and support the companies that keep it going with their hard earned dollars.
MORE POPULAR THEN EVER When many sports venues are finding it difficult to maintain audience support, auto racing continues to grow. In fact, auto racing is one of the fastest growing spectator sports in North America, out-distancing professional football, baseball, and basketball in terms of combined attendance and TV viewership figures. More importantly, your promotional dollars are not just spent to reach customers in between the action. Your company becomes a part of the action, sharing in the excitement and the "Thrill of Victory".
With your sponsorship affiliation with White's Racing Motorsports, you can expect full product endorsement by the driver and team. Each sponsorship package includes access to the driver and team for special promotions and has rights to use either in any promotional material.
MAJOR/NATIONAL SPONSORSHIP PROGRAMThe Ultimate Sponsorship Package. This package has your company's design and color scheme on the car, driver suit, team apparel and race equipment. The colors will also be used on all the team vehicles. Sponsors have access to the driver and team at the race event or away from the track for special promotions. Also included:
"Autographed Picture Cards "Product Literature Distribution
"Display of Company Flags and Banners"
"Sponsor Product Distribution "Goodwill Visit Program
"Highest Sponsor Visibility Possible"
Associate Sponsor Program
The Associate Sponsor Package will coordinate with the major sponsor color scheme and has access to prominent visible areas of the race car, team, transporters, and equipment.
General/ Sponsor Program
The General Sponsor Package has identification on the car and team apparel. This is a good marketing tool for companies/organizations just getting acquainted with the racing marketing program.
Note:
There are many other special considerations involved in our motorsports sponsorship programs, sponsorship participation starts at $200.00 to $ 5000.00 However, each package is customized to ensure that all of our sponsors receive the maximum benefits of their participation with White’s Racing Inc."Our Success Depends On Your Satisfaction!"
In closing, I would like to assure you that we believe the only way we can achieve success is by providing tools of marketing that will help you successfully meet your goals. We are committed to our sponsors and work with them to achieve a common goal...
SUCCESS = GOAL
If there is additional information required, please contact us immediately at - Racing24fan@live.com , and we will respond accordingly.
